Posting videos on social media is becoming a bit of a trend. Businesses and regular people from all over the place are doing it; because they know there are lots of benefits to be had! Take a look at some of the benefits to see if creating your own videos would be something you’re interested in:
 Gain More Exposure
If you want to gain more exposure, e.g. get shared on social media accounts and have more people know your name/story, then posting a video to a video sharing site can be a great way to do it.
 Get Your Opinions Out There
Have some opinions you’d like to share? Creating a video is a great way to do just that. You’re free to post what you like, within reason of course. Some people may not agree with you, so be prepared to have people heckle you on the comments. However, you might get a lot of praise for the way you think about things. You can also give advice on certain subjects, if you feel qualified enough.
 Build Up a Following
Want people to follow you and your vlogs (video blogs)? Posting consistently can help you to build up a following. If you have a blog, this can increase the popularity of that too. If you have a business, this can mean more people are interested in your business.
Sell More
Run a business and sell a product? Creating videos can help you to sell more. This is a great marketing tactic that many businesses are using to show just how amazing their product is. You can almost guarantee your sales will go up if your videos are quality.
Become Known as an Expert
If you share enough quality advice, you might become known as an expert in your field. Make videos about DIY? You might be the go-to guy for people looking to get DIY advice. If you’d like to be a big name in your industry, you should definitely make videos.
Brand Awareness
All businesses have a brand, and that brand should be strong. For a brand to be strong, you need to build up your brand awareness. You can do this by building social media pages, and of course, creating videos.
You Could Go Viral
Although it will usually take a while for videos to gain popularity and views, some videos just go viral. Just like that. Short videos are best. They get shared and shared again, and soon you could have hundreds-thousands more followers.
Make Money
Even if you don’t have a business, you can still make money from posting videos online. You can do this by mentioning products, and showing advertisements. The more popular you become, the more money you can stand to make. Many vloggers are private about the kind of money they make, but rumour has it that it could be up to £4000 for one product mention!
Now you should see how posting videos could help you, regardless of whether you have a business or not!
