You must have heard a lot about affiliate marketing and CPA 101. Both are the same thing, marketer uses it as per their convenience. Everyone seeks for a CPA Marketing Guide to get success and earn more money online.
What’s the catch here:
After reading this post, you will be able to comprehend CPA and after that making money online will be like child’s play for you. Yes, it’s true. Affiliate marketing is one of the most preferred methods for earning a huge pile of income up to $100 per day. Yes, there are scams that are running and ruining the safe exposure of internet, however, affiliate marketing is not one of them.
Let’s get you started with it then,
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CPA Marketing 101
CPA simply stands for “Cost Per Action”. It is an easy concept to understand yet hard to master. You will get paid when any of your visitors clicks on one of your affiliate link in your website and completes an action.
That action can be anything like,
● Getting a Quotation
● Signing up for free trials
● Filling out a form
● Making a purchase from the link
Isn’t that easy to understand? Easy peasy. Now there is a bummer!
Making a visitor to take an actionable step can be risky. If you crave for money then the try is worth the risk. By implementing salesy pitch, you can drive an uninterested viewer (On that particular deal!) away. It is the risk to make money from those who might be interested in the deal you gave them. Choose for yourself what exactly is your need and then strategise your approach.
Let’s have a look at the following section to know more about CPA,
Why Go For A CPA For Earning Online?
Chiefly, there are two reasons most of the marketers choose CPA over Adsense and banner advertising.
● Very High Returns on the Value Chain
It is clear that you want to earn money from your website, you want to go as high up on the value chain here. The Value chain can be illustrated as follows,
Suppose there is a product which costs around $100. The value chain can go like in this sequence,
Product Owner (At The Top)→ Lead Generator→ Affiliate Advertiser→ Adsense Publisher(At The Bottom)
Clearly, no one wants to be at the bottom of the value chain.
● Integrated Advertising
One of the good things about affiliate advertising is that it does not disfigure your website with any annoying and ugly banner ads or Adsense blocks.
You can smoothly integrate CPA offers into your website which allows you to run a non-annoying branded website which is also highly professional because of lack or none of the annoying ad banners.
Let’s move on to the most important section of this post then,
Tips That Will Help You Get Success In CPA Marketing
Here are some of the tips that will help you in setting up a high earning CPA campaign on your website.
Here you go,
1. Refine Your Niche As Much As Possible
The success of your affiliate campaign depends upon how much you have narrowed your website’s niche down. No matter what is your element of focus, it can be blogging, or content creation paid advertising or affiliate marketing. The more you refine, the possibility of success also increases.
Affiliate marketing is all about conversion. If you get zero conversion, then the money you earn is what? “A ZERO”. So, you need to make your viewers focused or else all you will get is high bounce rate rather than high earnings.
2. Split Testing Is The Key
Most of the affiliate marketers in spite of knowing the relevance of split testing, either forget to do it or neglect it completely. Now, if you present your affiliate link via a landing page, and you are using a generic landing page, believe it or not, you have no idea how much money you are actually missing out.
So, design some more viewer’s oriented landing pages and split test them to observe which one is converting more. So, convert better and better with split testing to earn more from your CPA campaign.
3. Slow And Steady Always Win The Race
This is the most common mistake done by a new affiliate marketer. They just rush into the process and create blunders. You need to build your campaign but why don’t you try to build it slowly. Improvise and then grow steadily. You aren’t going to be rich overnight. So, understand what behaviour your viewers are adapting towards your affiliate program.
Learn from your mistakes and take one step at a time. Don’t just dive deep into the first attempt. If there is a campaign that pays you with $1 per lead. Make target for $15-20 per day. Repeat this process and in the meantime, you will earn like a pro.
4. Look for Higher Total Payout, Not Per Payout
This is second common mistake committed by an amateur affiliate marketer (No Hard Feeling!!!). You need to understand that when you join an affiliate network, the keyword for selecting the right campaign is “base rates”.
That means how much a person is getting paid. It is not how much you will get one lead. These high rates can misguide you. So, check their base rate and go for the campaign that has higher payouts.
5. Try Creating Your Own Product & Services
You have seen above that in the value chain, the topmost position was conquered by products. So, in order to increase your earnings, you can create high-end products or services of your own and sell them among your affiliate network.
When you affiliate your own product, you remove the middleman itself and get the maximum Return On Interest. Depending on the offer you are promoting, you can create your own product or service and maximize your income by removing the middleman (In general, that was you or any other affiliate marketer).
At Last
As you can observe, there are many things that can really give you new opportunities to earn money online. You need to innovate your every move accordingly to make a mark on the market. This is the best way through which you can easily increase your income via affiliate marketing.
Did I miss something about CPA marketing guide? Mention that in the comments section and I will get back to you as soon as possible. Till then, Tchao!