The automobiles have come a long way since their creation. Many automobile manufacturers have taken up advanced technologies right from car design through to sales and marketing and also servicing. The new technologies have been designed to add more convenience and improve the customer’s experience. Here, we shall review the impact of technology in the automobile industry.
1. New Sales and Marketing Channels
In the past, we used to have dealers and appointed retail outlets serving car owners from the brick and mortar shops. However, with technology we now have the online dealership and retail outlets selling spare parts for the vehicles. This is all as a result of technology as we have internet connection in most parts of the world. For instance, if you are looking for pioneer head unit, you can easily find the part online from the comfort of your living room. This adds great convenience and better customer experience as you don’t have to drive around looking for another auto parts.
2. Technology Has Helped in Vehicle Manufacturing and Assembly
Automobile manufacturing is much easier today as car makers use the robots in the manufacturing of vehicles. This has helped to cut down the cost of production for automobiles while at the same time helping to increase production volume. Therefore, automakers are able to meet demand and at the same time satisfy the customer expectations. The use of technology is also extended in parts manufacturing. As a result, customers are able to get the replacement parts promptly.
3. Technology Has Helped Improve Road Safety and Creates Better Driving Experience
Buying a modern vehicle today comes with a better driving experience today. The intelligence added to the vehicles is also important in ensuring security for the road users. For instance, with obstacle detection technology, drivers are able to avoid causing accidents that would damage their cars or even lead to death in some cases. This is a feature that is improving day by day as we see intelligent self-driven vehicles being assembled.
4. Technology Helps to Improve Customer Service
If you purchase a vehicle from one state and your intent to use it in a different state or continent for that matter, you don’t have to keep taking it to the dealers shop to have it checked. You can simply connect to the car maker through modern technology and have them help you out remotely. This type of technology helps in adding customer loyalty as they are able to seek assistance from anywhere across the globe.
5 Technological Advancements have Brought About Self Driven Vehicles
The self-driven vehicles is now becoming a reality in various parts of the world. Though still at the development stage, we are set to see these cars being used across the world. These will add more convenience and at the same time we expect them to make the transportation sector much more profitable. The cause of concern has been around the risk aspect of self-driven cars, but this is going to be addressed though the technology.
Technology will continue changing the way we do things. As we have seen, the automobile industry is one of the top beneficiaries when it comes to technology.
