BigCommerce is one of the best platforms out there through which you can build your online store. The BigCommerce pricing plan is one of its kind, and there are things that you need to be aware of before using it so that you know exactly what you are going in for.
The BigCommerce’s price structure looks extremely simple at first sight. The cost of the Standard plan is $29.95 per month while the Plusplan costs $79.95 per month. The cost of the Pro plan is $249.95 per month. There are hidden advantages and disadvantages in using BigCommerce, which a user should be aware of, and you should also know that one you reach a certain level of sales per year, you will automatically be pushed into a higher plan.
The pricing policies of BigCommerce differ greatly than those of other enterprise platforms available in the market. They have “thresholds” so that if the sales of your online store crosses a certain amount, then you will pushed up into a higher level — something that is controlled by Big Commerce itself.
This can be highly problematic if you are selling high volumes of good that have low margins because if you go up a certain level the cost will automatically increase and you don’t have much control over it. This article will provide you an overview of the features of the various plans, their pricing structures, and the different thresholds that each level has.
BIGCOMMERCE STANDARD PLAN
The Big Commerce Standard is the plan that is provided to those who are at the entry level. However, if the value of your sales crosses 50,000 dollars per year, you will be forced to upgrade to a higher level. The problem with the Standard plan is the fact that it is not very advanced and lacks certain key features, such as allowing an abandoned cart to be recovered, or making segments and groups. So even though you pay a lesser price for it, the features that you might really need are not there.
BIGCOMMERCE PLUS PLAN
If you have a medium sized business, that can generate about 150,000 dollars per year then the BigCommerce Plus plan is the best-suited plan for you. This pricing plan has certain features that can enhance your sales. The feature of “Abandoned cart saver” for one, can help you reach out to those customers, who for some reason, did not complete their purchase and you can reach out to them and encourage them to complete their purchase, by offering certain discounts, for example. This is a highly advanced feature and can help you increase your sales.
BIGCOMMERCE PRO PLAN
For extremely large and developed online stores, whose sales are between 150,000 and 1 million dollars per year, the Big Commerce Pro plan is most suitable. However, under this BigCommerce pricing plan if you make more than 400,000 dollars in sales per year. Then an additional 150 dollars monthly fee will be charged for every 200,000 dollars of additional sales you make each year.
This BigCommerce pricing plan has a hidden fee of sorts so that if you make 800,000 in sales per year, you will be paying around about 700 dollars every month. This Big Commerce pricing plan does have an extremely advanced feature though, which is called “Faceted Search” which enables people who are shopping online to filter and sort out products. It also allows store owners to install SSL certificates from third parties, something that can allow you to customize your own checkout domain.
BIGCOMMERCE ENTERPRISE
The Big Commerce Enterprise is the Big Commerce pricing plan you should take if you are looking for VIP services as it has many special features: filtering options for customers, priority support, and personalized, dedicated account managers who can really help you increase your business growth. However, this plan is extremely costly and can cost you approximately 400-500 dollars per month. To know the exact cost for your business it is best that you actually ask Big Commerce for a quote directly.
Finally!
In the end, you can clearly see that while Big Commerce seems extremely good at first, as soon as you start using it, you will discover that there are numerous hidden fees in it, on which you have little control. Every plan has a hidden threshold level in it, and where the price is lesser, the features are also lacking.
However, it is your choice as to what you prefer more: enhanced features, or an overall cost-efficient platform. The pricing policy and structure is managed largely by BigCommerce itself, and you need to analyze it carefully to see whether or not they are suited to your own business’s needs.